Privacy Policy

Bartini Lusso (“we”, “us”, “our”, or the “Company”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, purchase products, or interact with our services (collectively, the “Services”).

By accessing or using our Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our Services.

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time for operational, legal, or regulatory reasons. When we update, we will post the revised version on our Site and update the “Last Updated” date above.

2. Information We Collect

We collect personal data in the following categories:

Identifiers & Contact Information: name, email address, phone number, billing/shipping address.
Order & Payment Data: payment details (processed by secure providers, not stored by us), order history.
Account Data: username, password, account preferences.
Technical Data: IP address, browser type, device information, cookies, and similar tracking data.
Usage Data: pages visited, items viewed, cart activity, interactions with our emails or ads.
Customer Support Data: messages, inquiries, or feedback sent to us.

We may also collect information from third-party partners, such as payment processors, analytics tools, fraud prevention providers, and marketing platforms.

3. How We Use Your Information

We use your personal data to:

Process, fulfill, and deliver orders.
Provide customer service and handle returns/exchanges.
Improve our website, products, and services.
Personalize your shopping experience.
Send transactional communications (order confirmations, shipping updates).
Send marketing communications (only with your consent).
Prevent fraud, maintain security, and comply with legal obligations.

4. Legal Basis for Processing (GDPR & UK GDPR)

We process your personal data under the following legal bases:

Contractual Necessity: to process and deliver your orders.
Consent: for email marketing and cookies (where legally required).
Legitimate Interest: fraud prevention, business improvement, analytics.
Legal Obligation: compliance with tax, customs, and regulatory requirements.

5. Cookies and Tracking

We use cookies and similar technologies for functionality, analytics, and marketing.

Necessary cookies: required for the website to function.
Analytics cookies: help us improve user experience.
Marketing cookies: personalize ads and promotions.

You can manage or disable cookies in your browser settings. For details, see our Cookie Policy.

6. Sharing of Your Data

We do not sell your personal data. We may share it with:

Service Providers: payment processors, logistics/shipping companies, IT/cloud providers.
Business Partners: only as necessary to deliver our services.
Authorities: if required by law, court order, or to protect rights.
Corporate Transactions: in the event of a merger, acquisition, or sale of assets.

7. International Data Transfers

Your data may be transferred outside the European Economic Area (EEA) and the UK.
When doing so, we ensure compliance by using:

Adequacy Decisions (countries recognized as providing adequate protection).
Standard Contractual Clauses (SCCs) approved by the European Commission and UK authorities.
Appropriate technical and organizational safeguards.

8. Data Retention

We retain your personal data only as long as necessary for:

Order fulfillment and after-sales service.
Compliance with tax and accounting obligations.
Resolving disputes and enforcing agreements.

After retention periods expire, data is securely deleted or anonymized.

9. Your Rights

Depending on your location (EU, UK, Brazil, California, and others), you may have the following rights:

Right of Access (know what data we hold).
Right to Rectification (correct inaccuracies).
Right to Erasure (“Right to be Forgotten”).
Right to Restrict Processing.
Right to Data Portability.
Right to Object to processing based on legitimate interests or marketing.
Right to Withdraw Consent (where processing is based on consent).
Right to lodge a complaint with a data protection authority (e.g., EDPB authority in EU, ICO in UK, ANPD in Brazil, or your local authority).

To exercise your rights, please contact us at support@bartinilusso.com.

10. Children’s Privacy

Our Services are not directed to individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us to request deletion.

11. Security

We use industry-standard technical, administrative, and organizational measures to protect your data against unauthorized access, loss, or misuse. However, no online system can be guaranteed 100% secure.

12. Third-Party Links

Our Site may include links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

13. Marketing Communications

If you opt-in, we may send you newsletters, promotions, and product updates. You can unsubscribe anytime using the link in the email or by contacting us.

14. Complaints

If you have concerns about how we process your personal data, please contact us first at support@bartinilusso.com.
If unresolved, you have the right to lodge a complaint with your local Data Protection Authority (DPA):

EU: Find your DPA
UK: ICO
Brazil: ANPD

15. Contact Us

If you have questions about this Privacy Policy or your data rights, please contact:

Bartini Lusso
Email: support@bartinilusso.com